6.29.2012

MISÉRABLE PROFILE ON: { PIPA & RAMA }

The 'Miseráble Profile' is a new feature we wanted to introduce to you.
In this feature we will present you a few people that for a number of reasons inspire us.
We hope you enjoy it as much as we do!

Without further ado, we present you Pipa & Rama!



Pipa & Rama, aka Filipa and Nuno are two dear friends of mine whom earlier this year decided to take a leap of faith and create the maj tee brand Pipa & Rama.
Filipa is a Graphic designer and Nuno is a Product designer.
They loved what they were doing; but they felt that there was something missing.
They couldn't deny the passion they have for fashion since a long time, so, despite their closer friends' advices to never start a business with their other half, they decided to take a chance!

Thanks to that decision, we have the pleasure to present you Pipa & Rama, your excelence brand for high quality fabrics and bold cuts Tee's!

{FEATURING} FILIPA: EASY CLASSIC TEE & NUNO: INVERTED VULTURES TEE


Filipa & Nuno, why have you chosen tees and not another piece of clothing for your debut collection?
We've chosen to make our debut collection on tees because it's the base for any modern look.
A t-shirt fits perfectly into every kind of situation; you can wear one during day or night, when doing sports, and just nearly everything else.
Nuno: I wear tees every day, so I consider it an essential piece of my wardrobe.










{FEATURINGMUSCLE TEE & CACTUS DEEP V TEE

What makes your tees special?

We could have chosen a pre-existant basic tee and just applied our prints in it, but it didn't correspond to the idea or to the image we wanted to create of our brand.
We want our tees to stand out from the crowd.
Instead of the typical, cookie-cutter tee's, we want to create a collection of quality shirts with a unique, irreverent personality, achieved through the exclusive prints and limited edition bolt cuts that caracterize Pipa & Rama tee's.
We considered using one of those basic tees and then altering it, but there wouldn't be guarantees that the finished process would have the quality which we aspired to.




The fabrics in witch these tee's were made also didn't correspond to what we had in our minds.
We wanted a fabric that felt good, that flowed well, that wasn't too thick and yet was good enough for us to apply our prints in.
That perfect tee-shirt "formula" didn't exist, and so we decided to create it! 
And so, we got to work; we had to design the tee's, do research on the various available materials and pinpoint which were more adequate for our tee's through buying and selecting fabrics, finding the best printing option available (one which didn't compromise the fabric's flow), and finding the ideal professionals to work with us in the creation of our tee's.
Unlike some companies, which rely on mass produced, low quality work, we prefer to bet on the quality of every part of our work; fabric, printing, and packaging.
We want every aspect of the brand to coherently reflect the image we hope to build for Pipa & Rama.



Tell us about the illustrations!

We then decided to go further still and personalize our tee's with unique prints, betting in theme-set limited edition productions, complementing it with our basic collection.

The illustrations featured in the current 'Live Fast In The Wild West' Collection  were created by Nuno, except the lovely 'Cowboys Muscle Tee' typographic based illustration that was drawn by Filipa.

The western theme for our first limited edition came up from the personal tastes of Nuno, who loves drawing animals and nature-related elements.

We didn't want our prints to fade away or cause awkwardness whilst wearing the tee itself, and thus we chose a printing method in which the paint is directly applied on the fabric, much like tinting the shirt itself with our unique print; with this technique, the print has an excellent look that will not fade away with time or stick to an iron!


{PHOTOS} PEDRO RIBEIRO & MARY M. | {FEATURING} COWBOYS MUSCLE TEE 

Look Book's Photoshoot
Here we have a few takes from Pipa & Rama's LookBook.


Nuno has a special love for pet animals, specifically snakes... (laughter)
Initially, we had thought of doing our shoot in one of the locations with one of Nuno's snakes, Nagini (named in honour of Harry Potter!); the problem was that, a few days before the shoot, it decided to run away! (laughter)
Luckily for us, it reappeared on the day previous to the photoshoot, though due to this ocurrence, we thought it was best not to include it in the photoshoot before we made sure its behaviour was on track.
Though we couldn't include it in the look book for the reasons stated, we managed to see Nagini stalking our tee's every now and then, as you can see in the picture bellow.


You can check out Pipa & Rama's LookBook here and their full collection here.

Hope you've enjoyed our first 'Miseráble Profile'!

**



6.27.2012

TODAY'S SUBJECT: ANKLE CANDY





Because arm candy is becoming "so yesterday", I decided to show you some ankle candy that is perfect for this summer.
Here are several cases that I found in some of the best-known bloggers and how do I use mine.

Hope you enjoy!






Aimme Song from "Song of Style"

Gala from "Inside am-lul's closet"

Jules from "Sincerely, Jules"

Aimme Song from "Song of Style" again.


And finally, from all, the boldest one, Leandra Medine from "The Man Repeller"


6.25.2012

REPRESENTING TRENDABL @ PRIMAVERA SOUND






There are a lot of Fashion Apps for the iPhone, but since I discovered Trendabl it became one of my favorites. It is a kind of Instagram only about trends & outfits where you can tag pieces, prices and brands making it easy to look for something specific. 

“We wanted to create a visually beautiful social media platform that allows users to share and discover the latest trends in fashion,” Alagem tells Style.com. “It was important to us to create an environment that encourages conversation between users, friends, brands, and tastemakers. Fashion has always been about showing off your style and that’s what we aim to accomplish.”  You can read the full article here. 

I had the pleasure of being at Optimus Primavera Sound festival taking pictures for Trendabl. The weather was rainy which made it difficult, but I'll be showing you some Festival outfitts. Hope you enjoy it. 

And I recommend you download Trendabl at the app store



                                                                                          SOME PRINT SCREENS WITH THE PICTURES PUBLISHED BY TRENDABL

 

 

 

 

 

 

 

 

 


A special thanks to the delightful Lígia Guedes.